Ad Magic – in conjunction with the great guys at Cards Against Humanity – worked on the bigger blacker box for about 8 months before it was debuted at PAX in Seattle last week.
Here is the video for it.
There are many things inside of the box and in my next few blogs I will talk about how the box was made and show some interviews I took while I was at PAX.
For now – let’s just enjoy this wonderful commercial rivaling any new car ad I have ever seen 
Shari Spiro founded Ad Magic in 1998, turning it into one of the largest independent tabletop game printers in the U.S. She has worked with renowned clients like Cards Against Humanity, Exploding Kittens, and household names such as HBO, Delta Airlines, National Geographic, and McDonald’s.
Shari’s expertise spans manufacturing, logistics, marketing, and long-range planning, making her a driving force behind Ad Magic’s success. Under Shari’s leadership, Ad Magic has become a trusted partner for global brands and independent creators.
Beyond work, she’s a musician and an award-winning entrepreneur—in 2016, she was recognized as Ernst & Young’s Entrepreneur of the Year.
